Thursday, July 7, 2011

Shades my name...


What are the leading ladies of the world all sporting right now? Customised shades. Everyone from Reese Witherspoon to supermodel Gisele Bundchen and our own socialite and IT girl Roxy Jacenko are seen out and about in their very own personalised sunglasses. Of course none other than the next big thing to take the jewellery industry by storm, Nicholas Haywood, designed Roxy's monogrammed shades. He is one seriously talented man and the diamond extraordinaire customised Roxy's diamond encrusted 1 carat rose gold Supra's using 1 carat of diamonds.


Roxy Jacenko is the founder/director and head chief of PR company Sweaty Betty and Sydney's hottest girl of the moment. Starting the fashion, beauty and lifestyle company at the ripe age of 24 her determination, strong attitude, and love for the industry saw Sweaty Betty grow into one of the most prominent names in the public relations sector. She combines creativity, initiative and a new approach to PR that has yet to be seen in any other company. This is the reason behind the companies success and ever growing clientele list that makes everyone want to be apart of the "Betties." If there is one thing that's surely going to be on my birthday list this year it's definitely some diamond encrusted sunglasses. After all, all the most successful and inspiring women in the world are wearing them and we deserve to shine that little bit extra too!


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